SaaS isn’t just about pageviews, it’s about product-qualified leads, free trials, and in-app actions. If you’re not tracking the full funnel from ad click to signup to activation, you’re flying blind. GTM makes all of that measurable.
Trial Signup Tracking
Track signup button clicks, form completions, and funnel drop-offs.
In-App Event Tracking
Monitor user actions post-signup: dashboard visits, feature use, onboarding steps.
Lead Source Attribution
Pass source/medium data from ad click all the way into your CRM or backend.
GTM Container Setup + Event Strategy
Click and Form Tracking for Signup CTAs
GA4 Setup with Custom Dimensions for SaaS Metrics
Can you track both website and in-app behavior?
Yes! We specialize in stitching together front-end and product events across subdomains or apps.
We’ll help you define key metrics based on your funnel and business model.
We’ll help you define key metrics based on your funnel and business model.