What access do you need to a client site?

For an audit, read only Search Console and analytics access is usually enough, and it can be granted through your agency account rather than the client account. For implementation we need whatever the specific change requires, which is listed in the scope before you approve it.

Can you deliver in our template and tone?

Yes. Send your document template and a sample report you already send clients, and we match the structure and the reading level so the deliverable does not look like it came from somewhere else.

For Agencies and Consultancies

White Label SEO and GEO for Agencies

Technical SEO, structured data, and generative engine optimization delivered under your brand. You keep the client relationship and the credit. We do the diagnostic work, write the documentation, and hand you deliverables your team can present without editing.

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At a Glance

We work as the technical arm of marketing agencies, web design studios, and consultancies that sell SEO but do not want to staff a technical SEO specialist. Everything we produce is unbranded by default, so it can carry your logo and go straight to your client. Work is scoped per project, so you know the cost before you quote your client.

Service	White label technical SEO, structured data, and generative engine optimization
Who It Is For	Marketing agencies, web design studios, and independent consultants reselling SEO
Engagement	Per project or ongoing monthly, no long term lock in
Branding	Deliverables arrive unbranded, ready for your template and logo
Client Contact	None unless you invite us onto a call as your team
Typical Deliverables	Audit documents, prioritized fix lists, dev ready tickets, schema code, before and after reports

What We Deliver

The Technical Work Your Agency Can Resell

Each item below can be sold as a standalone project or bundled into your existing retainer. You set the price to your client. We invoice you.

Technical SEO Audits

Full crawl and indexation review covering crawl paths, canonical logic, redirect chains, status codes, duplicate templates, and orphaned pages. You receive a prioritized fix list separated into what a developer must do and what a content team can do.

Core Web Vitals and Page Speed

Field data and lab data reviewed together, root causes separated into server, theme, and third party script issues, then implemented and verified. Deliverable includes a before and after comparison your client can check themselves.

Structured Data and Schema

Valid JSON-LD written to the current specification, tested in Google's Rich Results Test, and delivered as code your developer can drop in. Covers organization, service, article, FAQ, breadcrumb, and review markup where it applies.

Generative Engine Optimization

Also called AEO or AI search optimization. We structure entity information, answer formatting, and citation surfaces so a site can be quoted by AI Overviews, ChatGPT, Perplexity, and other assistants rather than skipped over.

Internal Link Architecture

Silo and hub mapping, anchor text distribution, and link equity flow modeled across the site so priority pages are actually reachable and supported. Delivered as a link plan, not a vague recommendation.

Measurement and Reporting Setup

Tag configuration, consent handling, event tracking, and dashboard build so the results of the SEO work are visible in one place. Your client sees a report with your name on it, refreshed automatically.

Accessibility Remediation

WCAG conformance review and Lighthouse accessibility fixes. Useful for agencies serving regulated industries and public sector clients where accessibility is part of the contract.

AI Crawler Governance

Robots directives, llms.txt, and crawler policy decisions documented so your client controls which AI systems can train on and cite their content. Increasingly requested by legal and brand teams.

How It Works

The White Label Workflow

01

You Send the Brief

Send a message or a short Loom describing the client site, the problem, and what you have already promised. No client identity is required at this stage if you would rather keep it anonymous until the scope is agreed.
02

We Scope and Quote

You get a fixed scope, a fixed price, and a delivery date before any work starts. That gives you a known cost to mark up when you quote your client, with no open ended hourly risk on your side.
03

We Run the Diagnostics

Crawl data, field performance data, log level signals where available, structured data validation, and search console review. Access is usually read only and can be granted through your agency account rather than the client's.
04

You Receive Unbranded Deliverables

Documents arrive without our name on them, written in plain language a client can follow, with technical detail separated into a developer section. Drop them into your template, add your logo, and send.
05

Implementation or Handoff

Your developers can implement from the ticket list, or we can implement directly if you prefer. Either way you get a verification pass confirming what changed and what it did to the metrics.
06

Ongoing or One Off

Some partners send one project at a time. Others keep a standing monthly block for whichever client needs it that month. Both work, and you are not locked into a term contract either way.

Why Agencies Partner With Us

Built for Resale, Not Just Subcontracting

Your Brand Stays in Front

We do not contact your client, sign our work, or pitch services around you. If you want us on a call, we join as part of your team.

Deliverables Written for Clients

Most subcontracted SEO arrives as a raw crawl export. Ours arrives as a document your account manager can present without translating it first.

Fixed Scope Pricing

You know your cost before you quote. That protects your margin and removes the guesswork from proposals.

Technical Depth on Demand

Schema, Core Web Vitals, crawl budget, log analysis, and GEO are specialist areas. You get that capability without hiring for it full time.

Small Expert Team

Twenty years of combined experience across technical SEO, analytics, and web development. The people scoping the work are the people doing it.

NDA Friendly

Happy to sign your mutual NDA or non solicitation agreement before we see any client information.

Why GEO Matters to Your Clients Now

Search Results Are Being Summarized Before Anyone Clicks

AI Answers Sit Above the Blue Links

Google's AI Overviews, ChatGPT search, Perplexity, and assistant style results increasingly answer the question on the results surface itself. A page that ranks but is never quoted still loses the visit.

Generative engine optimization, sometimes called AEO or answer engine optimization, is the work of making a page easy for those systems to parse, attribute, and cite. It leans on the same technical foundations as SEO: clean markup, unambiguous entities, structured data, and content that answers a question directly instead of burying it.

It Is a Natural Upsell

Agencies that already sell SEO retainers can add GEO as a distinct line item because it has its own deliverables and its own measurement. We build both sides so you can sell them together or separately.

What a GEO Engagement Covers

Entity clarity across the site and off site profiles, so an assistant can tell who the business is and what it does.

Answer formatting, so the passage that answers a question is short, self contained, and quotable rather than spread across three paragraphs.

Structured data that reinforces the same facts in machine readable form.

Crawler access rules, so the AI systems your client wants citations from are actually allowed in, and the ones they want excluded are not.

Citation tracking, so you can report which assistants mention the client and how that changes over time.

Boundaries

What You Can Count On

We Do Not Approach Your Clients

No follow up marketing, no adding them to a list, no reaching out after the engagement ends. The relationship is yours.

We Do Not Claim the Work

Your clients are never listed as ours, in a portfolio, a case study, or anywhere else, unless you ask us to be named.

We Do Not Promise Rankings

Anyone guaranteeing a position is guessing. We commit to the work, the documentation, and the measurable technical outcomes, and we report honestly on what moved.

We Flag What Is Not Worth Doing

If a requested tactic will not help the client, you will hear that before the invoice, not after.

Common Questions

White Label SEO FAQ

Not unless you tell them. Deliverables are unbranded, we do not contact clients directly, and any call we join is as a member of your team. Some partners introduce us as their technical lead, others never mention us at all. Both are fine.

Both. Per project suits agencies that need an audit, a schema build, or a speed fix for one client at a time. A monthly block suits agencies with several accounts that need continuous technical work. There is no term lock in on either.

For an audit, read only Search Console and analytics access is usually enough, and it can be granted through your agency account rather than the client's. For implementation we need whatever the specific change requires, which we list in the scope before you approve it.

Yes. Send your document template and a sample report you already send clients, and we will match the structure and the reading level so the deliverable does not look like it came from somewhere else.

Yes. It has its own deliverables, entity and answer structuring, crawler policy, and citation tracking, and its own reporting. It shares a technical foundation with SEO, which is why the two are often sold as a bundle, but the work and the measurement are distinct enough to line item on their own.

Anywhere from a solo consultant who needs a technical audit for one client to a studio running a dozen retainers without a technical SEO on staff. What matters more than headcount is that the scope is clear and someone on your side owns the client relationship.

Send a message describing the client site and what you need, or record a short Loom walking through the problem. A Loom is optional, it just tends to save a round of questions. You get a scope and a price back before anything begins.